LENSES & ACCESSORIES
Launch
Studio
olloclip
Contribution
Senior Designer
Awards
CES Innovation Award
Honoree
IDEA Award
Bronze

Capturing the global mobile photography market, one lens at a time.
Olloclip is the premier mobile photography brand, developing lenses and accessories that helped inspire the mobile photography boom, while being promoted and sold directly through the Apple stores. During Olloclip's rapid growth era from 2013 to 2017, we drove the hardware's evolution from a scrappy Kickstarter accessory into a mature, globally recognized mobile photography ecosystem. The ultimate challenge was engineering completely blind; because Apple kept upcoming iPhone specs secret, we designed multiple parallel product tracks based entirely on market rumors to guarantee zero-tolerance optical alignment available upon the phones release. Despite these high-stakes timelines, we successfully scaled the roadmap from the core lens clips into an integrated lineup of cases, wearables, and accessories featured in Apple Stores worldwide.









